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Operators are increasingly turning to an ever-expanding base of Value Added Applications Suppliers (VAAS) to deliver Total Consumer Offerings (TCO) and sustain and grow ARPU.
The challenge of managing VAAS
- With over 100 VAAS operating in the country, providing 400 applications to operators. Managing this vast network is a Herculean task for mobile operators who often monitor and manage their new applications.
- Operators are challenged with negotiating and fixing revenue share for each VAAS and each application.
- Issues such as tracking transaction data for billing reconciliation and settling disputes arising out of mismatches in such transactions, marketing VAAS products and fixing tariff for these services are also greatly stretching the resources of mobile operators.
VAAS management outsourcing is the way to go
Infozech's Response
A Comprehensive Rating Solution for Wireline, Wireless, Content and IP services
- i-Rater allows service providers to price Next Generation communications services and complex business transactions.
- Developing innovative products and launch them within the shortest period of time.
- It provides a comprehensive rating for :
- wireline (local, long distance and SMS),
- wireless (GSM, 2.5G, 3G and Wi-Fi) and
- IP (DSL, cable, IP-VPN and VoIP) services.
- i-Rater enables higher margin revenue streams.
- i-Rater rates events in a pre-paid or post paid scenario and can be used as a credit monitoring application for post-paid customers.
- The price of services is based on a multi-dimensional matrix of rating parameters- duration, air-time, value of transaction, per transaction instance, volume of data transferred and quality of service.
Impact of i-Rater:
It offers customers the following features:
- Unlimited rating criteria
- Simultaneous rating of unlimited number of services
- Cloning and versioning of rate plans and products
- Powerful business reporting and auditing tools
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